The Lawn Care Lead Playbook
Free door-knock scripts and door-hanger text for every lead type. Use them with LawnSpotter or on your own.
Pick a lead type, then copy a script or print a door hanger.
Add your details (optional)They fill in the scripts and the printable door hanger. Nothing is saved or sent.
Why it’s a lead
New owners usually haven’t hired a lawn company yet, and most are still unpacking.
Services to offer
Weekly mowingFirst-visit cleanupFertilizationShrub trimming
Door-knock opener
Hi, I’m Your name with Company. Congratulations on the new home! We’re a local lawn care company, and I wanted to offer you a free quote on mowing and a first-visit cleanup while you get settled.
Door-hanger note
Welcome to the neighborhood! Moving is a lot of work, so let us handle the yard. Free quote for new homeowners: Phone. Company
4.25 × 11 in. with a cut guide for the door-knob hole.
Field tip: Reach out soon after closing, before they settle on someone else.
Door-to-door ground rules
Never put anything in a mailbox. Federal law (18 U.S.C. § 1725) bars unstamped flyers in mailboxes.
Respect “No Soliciting” signs, and check whether your city requires a permit for door-to-door sales.
Knock in daylight, and check the hours your city allows.
Wear a company shirt and carry business cards, so homeowners know who you are.
This playbook is general marketing guidance, not legal advice. Rules vary by city.
Prefer postcards? LawnSpotter members can export a mailing list of their leads, addressed to “Current Resident”, ready for any postcard or mail service.
Frequently Asked Questions
Answers to common questions about LawnSpotter leads, routes, and pricing.
